McLuhan Quiz

There will be a quiz on McLuhan-related concepts Tuesday. Make sure you know the following terms and the ideas behind them:

• Four Laws of Media
• Rear-view Mirror
• Global Village
• Acoustic environment
• Poe's "Maelstrom"
• Extension
  

The Paper

The paper is in the bookstore. Show your id and pick it up at the register. And read it.

New York Times

I'm told the NYT will be in on Monday. Please post comment below if you have any questions about your McLuhan.

Begin Transmission

"As soon as [the Wardenclyffe plant is] completed, it will be possible for a business man in New York to dictate instructions, and have them instantly appear in type at his office in London or elsewhere. He will be able to call up, from his desk, and talk to any telephone subscriber on the globe, without any change whatever in the existing equipment. An inexpensive instrument, not bigger than a watch, will enable its bearer to hear anywhere, on sea or land, music or song, the speech of a political leader, the address of an eminent man of science, or the sermon of an eloquent clergyman, delivered in some other place, however distant. In the same manner any picture, character, drawing, or print can be transferred from one to another place. . . ." — Nikola Tesla, 1893